Would you like millions of people to know about your business? Do you realize that Facebook is a great medium for that? The millions of users there are waiting for you to tell them all about your product or service.
Consider holding online contests as a means of your Facebook marketing plan. You could throw a photo contest, for instance, with customers using your product in unusual ways. Show proof that you have awarded the prize after the contest ends.
Make sure any content you publish is linked through your Facebook. If your site has a blog, include a summary and post links via Facebook. Your Twitter account can be linked to Facebook, as well, so your tweets go to your Facebook too.
Think about creating your own group rather than just a page. The group can lead to a community on Facebook, where your customers can exchange comments and ideas. Don’t hesitate to create both a page as well as a group so that your subscribers will be able to get information directly from you.
Consider buying advertisements on Facebook. Make your ad targeted to a certain gender or age. You are also able to keep the ad within a particular budget, spending however much you want. Additionally, you don’t have to make a long-term commitment. When the promotion is over, you can put an end to your ad.
Giving stuff away is a very effective marketing strategy. Reward those who sign up for your newsletter or like your page. This technique will increase your visibility without the necessity of spending much money.
If you have a company like a car business, you might not want a specific Facebook page but instead use targeted Facebook ads. Your customers will want to read your posts everyday on Facebook. Use targeted ads on Facebook instead.
If someone posts on your wall, answer them. When someone shows interest in your business, take time out to speak with them, Think about Facebook postings as the same as business calls. When people have questions or comments about your business it is necessary for you to respond.
A good way to convert visitors to your page into followers is to hide content from non-fans. If you are able to hide part of your page so that only followers are able to view it, then casual visitors are more likely to join up. Just hide a small portion of content so you don’t lose SEO.
People should be able to share your Facebook content. If your business page contains excellent information, then your customers will likely want to share it with others. Facebook works best for a company when followers can interact with each other and share your information with their friends. Working to provide valuable information to your audience will help ensure your business succeeds.
Do not turn off the comment function on your Facebook page. Not allowing your customers to post causes them to think that you don’t care about their opinions.
Find a way to excite your followers into page interaction with both yourself and others. This will help keep the conversation going about your products and services. Acting like a hall monitor is no way to get on your users good side. The only time it’s a good idea to take action is when people start to say offensive things.
Run competitions and/or contests for getting the most likes on your page. Discounts or free prizes are a good incentive. This is a great way to gain subscribers in the short term, and get positive reviews from the contest winner in the future.
Make your Facebook page design similar to that of your website. For instance, if your website used royal blue, then use royal blue in your Facebook page design, too. It will help people relate your page to your brand. Making it different can confuse loyal customers.
This shows you that Facebook is an important marketing technique. There are so many people on the site and you have the opportunity for them to see what you can offer. Use the things that you were taught here and your business will see some growth while you’re able to speak to your audience. There is a whole new world of marketing within Facebook.